For each level of your webinar sales funnel, you'll find an webinarfollowup email template here, along with advice on how to convert more webinar participants into paying clients.
Organize and send out invites to your webinar attendees as you finalise your presentation. To help you get started, here are webinarfollowup email templates that I've put up after doing some research.
The follow-up emails should have the same one-on-one character as the webinar invitations in order to stand out in the recipient's mailbox. It's more probable that a receiver will open an email with a subject line like "Thanks for attending [random webinar title]" written in a personal tone of voice.
Don't miss the next webinars, <FIRST NAME>!
Thank you for joining us, <FIRST NAME>. Please find attached the supplemental resources.
You missed out on the webinar, <FIRST NAME>.
This webinar recording is for you, <FIRST NAME>.
<FIRST NAME>, how was the webinar with Don Draper that you attended?
When I read the subject lines of these emails, I had the distinct impression that the people behind them are genuine people. No, they don't appear like an automated response. That's a positive thing for both the receiver and email deliverability. Because of personalisation, your follow-ups will not be flagged as spam by spam filters for webinarfollowup.
Getting people to sign up for your webinar is the first step in the sales funnel. You may supplement your inbound advertising with an outward campaign aimed at individuals who might be interested in your webinar subject in order to get the widest possible audience.
As a result, the invitation is the first email in your webinar email chain. In this blog article, you'll discover examples of effective webinar invitations, as well as tips on how to craft your own.
Check Getresponse
Templates for follow-up emails to encourage people to sign up for webinars
Sending invitations isn't enough. Let individuals know that you've had a pending webinar invitation that they could have missed if you're so inclined. In order to entice people who haven't enrolled yet, provide further information. A more in-depth summary of the topics you'll cover during the webinar may suffice in certain cases. Creating a feeling of urgency, such as a limited number of tickets, might also encourage your invitees to register.
In order to get more people to sign up for a webinar, send a follow-up email with a reminder and further details:
You're welcome, <FIRST NAME>. My earlier email with a webinar invitation was sent to you. Have you seen it? You have the option of reserving a seat: [link].
During the webinar, we'll be discussing the following topics:
What additional outlets can you utilise to reach out to new customers?
What resources can you utilise to identify potential customers more quickly and easily?
Do you think it's worth it to acquire a prospect list? (Spoiler alert: the answer is no, but we'll explain why later)
In order to develop a successful prospecting process, what are the best practises?
I am looking forward to seeing you!
What happened when more than 100 participants signed up for a webinar, but only 12 of them actually attended? Your event's participation rate may be increased by increasing the registrants' interest and generating buzz for webinarfollowup.
What issues or subjects would your audience want to have addressed in your presentation, such as in the following example?
Thank you for visiting, <FIRST NAME>. Thank you for signing up for the webinar.
When you think about [webinar subject], we'd love to discuss any and all of your worries and questions. As a follow-up, please let me know if there's anything in particular you'd want to talk about.
Good morning, and I hope to see you on the webinar shortly!
Other ideas include a competition for the most active participants or a discount for all webinar participants. You need to come up with an idea that is both appealing to your target audience and practical in terms of business.
Even if your webinar is done, your webinar sales funnel isn't either. Follow up with the attendees while the iron is still smouldering. Send them some more papers and set up a one-on-one encounter.
Take a look at these three email templates for webinar follow-ups:
Hello <FIRST NAME>, I'm <FIRST NAME>. Thank you for participating in the webinar that took place on Thursday. Please let us know if you have any questions or concerns.
The concepts presented in COMPANY" are something I'd want to discuss with you. Would you be available for a brief phone call at 8 a.m. on Thursday?
P.S. If you missed the webinar, you can view it again here: [link] Have a great day!
Hello <FIRST NAME>, I'm <FIRST NAME>. I appreciate your attendance at my webinar the other day. As promised, I've sent you:
<recording of a webcast>
<along with a few more>
The subjects we covered in the webinar may be addressed further in a one-on-one meeting this week if you'd want to contact me.
Until we meet again, thank you!
Hello <FIRST NAME>, I'm <FIRST NAME>. I hope you had a good time on the latest webinar.
You may be interested in learning more about how Colliber can SNIPPET 1" at your company. Would you want to meet up next week to talk about this?
And I look forward to hearing from you soon!
Keep in mind individuals who were unable to attend your webinar and don't write them off. There's a strong probability that if you pay attention to them, they'll ultimately change their minds. Keep in contact with them, invite them to another webinar, or provide them useful resources or a one-on-one meeting.
The following email is an example of a follow-up message you may send to those who were unable to attend your webinar:
You're welcome, <FIRST NAME>. We're sorry you missed the webinar! However, nothing has been lost. Using this link, you can access the recording at any time: [link].
In addition, we'll be holding a webinar on prospecting strategies next Thursday at 1pm Eastern. With Jim Perry from Colliber.io, we're co-organizing the event this time around.
Congratulations! There is nothing left to do except relax and enjoy the ride. So you've got yourself registered.
Now you must ensure that the registrant is truly a participant. Keep their interest by sending a Registration Confirmation email automatically once they register.
As soon as you send out an invitation, you'll see an immediate increase in attendance.
As a result, it's a good idea to include the time or title of your webinar in the subject line so that your registrants can easily find it in their email. In cases when the subject line is too full, use preview text to communicate the additional bits of crucial information.
Greetings from DATE!
Hello there, first name Sincerely, thank you for registering for EVENT on DATE. We can't wait to have you here!
This event has been added to the calendar. Any specific topics you'd want to debate or learn about?
[SIGNATURE] If you're still looking for ideas, have a look at these RESOURCES!
Greetings, and welcome! What a great title for a Webinar!!
Hello there, first name. We hope you'll join us for our EVENT on DATE.
In the meanwhile, here are some RESOURCES for you to peruse.
Please let us know if there's anything particular you'd want to discuss or learn about at EVENT.
Please add the following event to your calendar by signing your name here: [SIGNATURE]
Just though someone signed up and got your confirmation email doesn't ensure they'll really show up for the event. Your webinar reminder email has arrived.
Notifications and invitations to events clog up everyone's inbox. Begin creating relationships and encouraging live attendance by grabbing your registrants' attention early on in the day.
There will be a meeting at TIME!
Hello there, first name Just a quick note to let you know that our EVENT is today at TIME.
We can't wait to meet you! If you have any queries, please feel free to post them in the comment section below.
Have a great time!
[SIGNATURE]
Inquiry: Do you have what it takes?
You're welcome, <first name>!
I hope you'll join us at TIME today for our EVENT.
Please use this forum to ask any queries you may have.
Time to meet up!
[SIGNATURE]
The event is done, and you've wowed your audience. What's next? Get back to it!
This isn't limited to webinars. It doesn't matter what kind of event you attend—whether it's a birthday party, a graduation ceremony, or a virtual wine tasting—thank you notes are expected afterward. This bodes well for you since it indicates that your target audience is eager to hear what you have to say.
Take advantage of this chance to make a positive impression and lay the groundwork for your future encounter.
Thank you for your interest in my work!
Hello there, <first name>. We appreciate you being here at our EVENT today.
We appreciate you choosing to spend your extra TIME DURATION with us since we realise how valuable it is.
If you'd like to join us, we've got another EVENT scheduled for DATE.
Become a member now!
Check out these RESOURCES in the interim.
[SIGNATURE]
If you missed it, here is a video of today's event.
Greetings, and thank you for coming! You're welcome, first name_!
It was a pleasure to meet you at EVENT.
As a token of my gratitude for the extra TIME DURATION, I am sending you some RESOURCES.
Hopefully, these will be of assistance to you!
[SIGNATURE] If you'd like to join us at our next event on DATE, please let us know. Become a member now!
Check Socioboard
Attending an event isn't all about your company's swag or your presenter's funny quips. Attendance at virtual events is driven by the expectation of gaining something of value. Your prospects are eager to learn more about what you have to offer.
Think about adding some value to your webinar follow-up email when you send it. White papers, presentation decks or long-form strategy guides may be attached to your email.
Regardless of what you provide, you'll be seen as an industry thought leader. Sharing materials through email is something we encourage on a regular basis, but we think it's especially valuable when the message is geared toward pointing people to other resources.
Hello RESOURCES, <first name>.
Sincerely, thank you for stopping at our EVENT on this particular day.
As promised, here are some RESOURCES to assist you in learning the most important lesson from the event.
I'd like to discuss SUBJECT with you more. If you'd like to schedule a meeting with me, you may do so here.
[SIGNATURE]
If you haven't already, please sign up for our next SUBJECT EVENT on DATE.
Goal-Achieving Resources: What You Need to Know Hello there, first name All I'm doing is passing along the RESOURCES we discussed at our EVENT.
I wish you the best of luck in achieving your goals with these suggestions.
[SIGNATURE] If you'd like to join us for a SUBJECT EVENT on DATE, please let us know. Become a member now!
In addition, sending out a post-webinar survey email is a good way to get attendees' comments. No matter how many people come, at least one or two of them will be eager to share their opinions with you.
This follow-up email may also be used to invite them to a forthcoming webinar and perhaps advance them along the sales funnel.
We'd like to hear what you have to say...
Hello there, <first name> It was a pleasure having you at our EVENT.
We value your opinions and would appreciate it if you could spare a few minutes to answer a few questions on EVENT SUBJECT.
Please check out these tools to help you improve your SUBJECT skills as a thank-you gift!
[SIGNATURE]
In addition, we'll be conducting an event on SUBJECT at a later date, DATE. We'd love to have you join us!
Interested in hearing what others have to say about this?
Hello there, first name Thank you again for coming to our EVENT!
To demonstrate our gratitude, I'd like to provide you with some free resources.
[SIGNATURE] If you're interested, please take a moment to respond to our TIME poll.
Sending tailored follow-up emails is another effective approach to drive prospects along the sales funnel.
So that you can follow up with guests who have shown an interest in learning more about your topic, assign a member of your staff to take notes on what they say.
Participants want to know that you care about them as individuals, and sending a tailored webinar follow-up email is a great opportunity to do exactly that.
Greetings, first name ", and welcome!
Greetings, first name.
This is a quick follow-up to our EVENT.
The QUOTE comment you made was really interesting to me, and I'd want to talk about it more.
Do you have any free time this week?
[SIGNATURE]
P.S. – Please have a look at this SUBJECT RESOURCE and let me know your thoughts.
Subject: Let's talk about SUBJECT, first name> Hello there, first name Thank you for attending our EVENT today.
Your thoughts about SUBJECT were interesting to me, so perhaps we can talk about it more in the future.
Do you have a few minutes to spare this week?
[SIGNATURE] In case you missed them, here are some RESOURCES on MAINTAINING GOALS.
During your event, did you make any new friends? Keep in touch with them on a one-on-one basis. An apparently innocuous chat might lead to a meeting or a sale at any time!
Subject: Do you have any spare time?
My first name here.
Thank you for joining us today at our EVENT.
In order to discuss SUBJECT more, I was wondering whether you have TIME to talk this week?
Let me know if you'd like to set up a time to meet.
Once again, thank you very much for making the trip!
[SIGNATURE] Hello, first name. Would you want to chat?
Hello there, first name. I'm just checking up on how things went with our EVENT.
Please let me know if you have any time this week to talk about SUBJECT.
I eagerly await your response.
[SIGNATURE]
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