In this piece of content, you will find out six sales newsletters that you must have.
Newsletter marketing is the practice by which companies send informational and product-focused content via an emailed letter to a subscriber list that comprises potential and existing customers.
Online businesses utilize newsletters to keep their brand top-of-mind for consumers, establishing authority in the space and notifying readers of products that may interest them.
A collection of B2B newsletters with which you can arm yourself with all the tech, design, marketing and copywriting news from around the world for everyday banter.
1. SaaStr
SaaStr is the biggest community for business software in the world.
Their content is curated for various individuals across multiple topics ranging from company culture to SaaStr news and events to marketing and metrics.
Their weekly newsletter contains upcoming events at SaaStr, short content from their blog and other such treats.
Sparkle Reason: With the SaaStr newsletter being provided by the world's largest SaaS community, you can be sure to get industry news, insights, as well as discounts and freebies (tickets to smaller events organized by SaaStr).
Subscribing to this newsletter allows you to be a part of a 60,000+ community. With a community as vast as this, we are sure you will find something that resonates with you.
2. MarketingProfs With All the Buzz of Marketing Bees
This newsletter is published weekly, and it is plain gold! They cover a diverse range of topics, and one can be sure that they will find something to read. April 24, 2021 edition looks something like this:
Proving Marketing to Execs (Part 1)
How COVID-19 Transformed Sales and B2B Content Marketing and Five Ways to Adapt
Innovation at the Intersection of Art, Technology, and Product Strategy: Adobe VP Loni Stark
How to Drive Pipeline With an On-Demand Webinar Strategy sponsored webinar
The Pandemic's Impact on Marketers' Email Strategies
Positioning That's Defensible & Differentiated: A Guide A MarketingProfs guide
How to Push Customers Down the Brand Loyalty Funnel
Business Agility Is the New Norm. Do You Have What It Takes?
Four Best-Practices for Responsive Search Ads
Better Results (And a Seat at the Table) MarketingProfs Master Class
With over 100+ past issues available online for free, it is enough to fill your content needs next year! You can delve into these tidbits of information at your leisure and enjoy them.
3. Morning Brew
Morning Brew is a daily newsletter that delivers the latest from Wall St. to Silicon Valley. Compared to the traditional business news, which is dense, Morning Brew puts a nice spin on it to make it easily consumable.
Just look at their website, which claims – "Become smarter in just 5 minutes". In just 5 minutes, you can access business news with a fun, enjoyable and straightforward twist.
Having said this, Morning Brew offers a few newsletters that you can subscribe to Morning Br e w – A daily newsletter that provides information regarding the business world in bite-sized packets.
4. American Marketing Association: Marketing News
As per the AMA website, they say, "With content coming from unrivalled scholarly journals, like the Journal of Marketing, and award-winning publications, like Marketing News, the AMA offers a robust perspective that understands marketers are expected to provide both solutions for today and solutions for tomorrow." What are you waiting for?
Sparkle Reason: There is something for everyone. With a wide range of topics and sectors covered, I dare you not to find something you would like.
This newsletter is AI-driven; it learns your preferences as you click through articles each day, personalizing the newsletter to your interests over time.
5. The Slintelegram
This blog is about newsletter sales, so I have to mention "The Slintelegram". With their 42nd issue currently out, everyone can skim through a small reservoir of past problems.
The Slintelegram provides its subscribers with a snapshot of leadership changes and top executive moments and who acquired whom and product launches around the world.
Hold on, that's not all – the newsletter also provides high-value content from our blog along with funding and IPO alerts.
All this and more are compiled into a bite-sized newsletter that can be easily consumed on the go!
6. Very Good Copy
Very good Copy is the newsletter for all the copywriters and marketers who want to learn how to write strong Copy. With VGC, you get micro-articles on copywriting, marketing and psychology.
With 27 micro-articles, 51 micro-interviews, you are bound to find a few tips here and there on how to write persuasive Copy.
With the variety of newsletters provided here, I am certain you are pumped to dive into them and arm yourself with the details required for your daily use.
What are you still doing here? Go and flaunt this newsletter sales articles knowledge in front of others who don't know.