March 28, 2022

LeadPages vs Unbounce: Which Is Better For Website Development?

This article takes a look at the difference between LeadPages and Unbounce and finds out which is better for website development. The comparison covers features, pricing, customer support, and the number of templates available.

Contents

Leadpages vs Unbounce: Introduction

Leadpages and Unbounce are two of the most popular landing page builders available. Both offer a free trial, but they also have different pricing models. The main difference is that Leadpages has an annual subscription price while Unbounce offers monthly subscriptions.

Because Leadpages was created for the busy small business person, we think it possible to build a stunning online presence and build a sales funnel in as few clicks as possible. Unbounce is a more professional option, which was built for large companies. It's perfect if you want to create an online presence that will stand out and get the attention of potential clients.

Leadpages vs Unbounce: Features

The main difference between Leadpages and Unbounce lies in their features. While both landing page builders offer similar functionality, there are some additional tools available with each platform that make them different from one another (and they also have free versions).

Below are some features which make Leadpages easy to use:

  1. It provides a drag-and-drop editor, which makes it easier to create a landing page.
  2. It's easy for the user to add images and text. The editor also has some pre-designed templates available, so you can start building your website right away without having to do any design work yourself.

  1. The template designer is very simple as well; all you need is an idea of what you want in your online presence and a few minutes of time (and this doesn't include designing). Once the template is ready, simply upload it on their platform and get going!
  2. The templates are completely customizable and can be edited anytime.
  3. The landing page builder offers a number of different layouts, which the user can choose from or create their own layout based on their needs. There's also an option to add images and text as well, so you have more control over your design process (more than in Unbounce).

And the following features give Unbounce an edge:

  1. The templates are more advanced than in Leadpages.
  2. It's easy to create a landing page with Unbounce, as there is no need for the user to design anything themselves; you can simply choose from one of their pre-designed templates and get going!
  3. The editor allows users to add images and text easily (it has some pre-built layouts too). It also offers a drag-and-drop option which makes it easier for the user. The template designer is very simple, but it does allow customization options that make creating your own template even simpler (in case you have any creative ideas).
  4. The lead capture tool has some great features, but the biggest advantage over other tools like this one or MailChimp is that content can be captured automatically when someone lands on your website, rather than sending a form to the user.
  5. The landing page builder is not as advanced as in Leadpages, but it still offers all of the features you need for your website and more. You can edit colors, add images or text (it has some pre-built layouts, too), create custom pages using templates that are supplied by Unbounce and much more! It's very simple to use; there's no need for any design work at all!

Leadpages vs Unbounce: Pricing model

While both Leadpages and Unbounce offer free versions of each platform, they differ in terms of pricing models, with one offering monthly subscriptions while the other is available for purchase only. We think that this is a big difference since you can't create landing pages with Leadpages if you don't have an account.

The pricing model of Unbounce is very straightforward; it's based on a monthly subscription that costs $19 per month (or $199 per year). This means that the more time your business needs to be online, the higher cost will be for each page created!

On the other hand, there are no limitations when using Leadpages. You can use their service as much as you want and pay only for what your visitors need: from free plans up to Enterprise accounts which offer unlimited pages.

We think that the best option is to pay for Leadpages and use it as a marketing tool on your website, or maybe even create some landing pages for free!

Leadpages vs Unbounce: Reporting and Analytics

Both platforms offer a lot of information about the performance of your website, but we think that Leadpages is more advanced when it comes to analytics.

Both tools provide you with detailed reports on how many visitors have seen each page and which ones are converting into sales or leads; however, they both only show these statistics for Unbounce pages created in their free version. The paid plans (which include all features) give access to better reporting and tracking capabilities!

Leadpages vs Unbounce: Social Media Integration

Unbounce has an interesting feature where you can use its landing pages as social media posts. This means that you can share your landing pages on Facebook and Twitter, which is not available with Leadpages.

On the other hand, both platforms have a bunch of social media buttons to let visitors interact directly by liking or sharing their content!

Leadpages vs Unbounce: Mobile-Friendly Pages

Both tools provide mobile-friendly versions of all their templates; however, we think that this feature is more important when creating websites for business purposes.

When you create a landing page for your business, it's very likely that visitors will use their smartphones to read the content. If they can't view the pages properly on mobile devices, then this is not optimal!

Unbounce has some templates that are specifically designed for mobiles; however, Leadpages offers more options and layouts in general. It also allows you to change the fonts and colors of all elements without having any problems when creating a mobile-friendly version of your website!

A/B Testing Features

Both tools offer you a bunch of options and features to test different elements on your landing pages. This means that you can test various layouts, colors, copywriting styles or even different types of calls-to-action!

Leadpages offers an interesting feature where it allows users to create their own A/B tests; however, Unbounce has more advanced testing capabilities, which is why we think this tool is better for business purposes.

Both platforms have some simple ways in which they allow you to run A/B tests without having any knowledge about programming languages (like JavaScript). However, when it comes to testing different elements, then we consider Leadpages as the winner!

Unbounce vs Leadpages: Integrations & Themes

We think that one of the main reasons why people choose Unbounce is because it integrates with a lot of other tools. This means that you can use this platform to create landing pages for your business without having any problems when using additional services like Mailchimp or Google Analytics.

However, if you're creating websites for personal purposes only and don't need all these integrations, then our recommendation would be to go with Leadpages! It has more options and themes that you can use to create a mobile-friendly website.

Is it secure?

Unbounce has a free plan. Unlike Leadpages, you don't need to pay anything if you want to create landing pages on the platform!

Leadpages offers more options and customization features in their paid plans, but we think that it's still not enough for businesses who are looking for an advanced tool that will help them with marketing purposes.

When it comes to security, both tools offer users two-factor authentication (2FA), so they can protect themselves from potential hackers or other people trying to gain access to their websites. However, Unbounce is way better when compared with this feature.

High Mobile Responsiveness: Leadpages vs Unbounce

Leadpages is a great tool for creating websites that are mobile-friendly. It has the ability to create responsive landing pages that will look amazing on all types of smartphones and tablets!

Unbounce, on the other hand, doesn't have this feature, but it's not necessary because you can use their free plan, which offers users high responsiveness while using your website! So if you don't need such features, then we would recommend going with Unbounce as well. All the pages, templates, pop-ups, and websites are compatible with any device.

They are mobile-friendly in order to avoid any inconvenience to the audience. It is extremely easy to swap between desktop and mobile views with the Unbounce builder. In its desktop version, Unbounce depletes your job. The rest of it will be finished by editing elements to match the mobile screen and then to publish! Almost all of the activities are done feasibly with the mobile phone.

Hence, a webpage needs to be mobile compatible. Leadpages and Unbounce do a good job in this feature.

What about Conversion Tools?

Both tools are great in creating landing pages and websites. However, Unbounce is better when it comes to conversion rate optimization (CRO).

Leadpages has a good tool for creating lead capture forms and other contact forms which can be used on your website or blog posts. It also helps you with the email marketing process by making use of autoresponders as well!

Unbounce's Lead form plugin allows you to create an attractive form that will convert visitors into leads easily! All the users have access to this feature because they don't need any coding skills at all but only a few minutes to get started with Leadpages.

Hence, if you're looking for a simple yet powerful tool, then we would recommend going with Unbounce because it's much better than Leadpages in this aspect!

Unbounce is more user-friendly and has many features that are not available on the other platform as well. You can easily create landing pages, squeeze pages or even complex websites using their drag and drop feature! This makes your workflow smooth and easy, which will help you in increasing conversion rates of your website at an affordable price too! It also comes along with themes so you can make your website look better with the help of these themes!

Leadpages is an excellent tool for creating landing pages, squeeze pages or even complex websites. It has a drag and drops feature, which makes it easy to create any kind of page you want without having to use coding skills at all!

The theme library also allows you to customize your site's appearance easily as well. If you're looking for something simple yet powerful, then we would recommend using Unbounce over Leadpages because this platform comes along with many other features that will surely increase conversion rates too!

WordPress with Leadpages Integration

Leadpages has an excellent plugin for WordPress, which allows you to integrate Leadpages with your blog. It's called LeadPages WP Plugin, and it can be installed easily using the following steps.

First, you need to install a few plugins on your WordPress sites, such as Jetpack, Yoast SEO Premium and W3 Total Cache! After installing this set of plugins, go ahead and login into your dashboard so that we can install the plugin from there. Next up is to click on Add New under the Plugins tab in order to get started with adding new features to our website!

You will have two options available when it comes to installing the plugin. You can either install from a zip file or upload a .zip of your website! Since we have already installed most of these plugins on our site, let's go ahead and click on the Upload option instead so that we can get started with adding Leadpages integration into WordPress.

Once you've selected this option, all you need to do is select the folder where your Leadpages files are stored and then press the Install Now button at the bottom right corner! This will take some time, but once it has finished successfully, you're good to go! That's all there is to it! You're now ready to start using Leadpages with your WordPress site.

Conclusion

To conclude, Leadpages is a very easy-to-use and intuitive to use landing page builder that will allow you to create visually appealing sales pages in no time. It even comes with free templates which are ready for your website's visitors!

Moreover, the Leadpages platform has an excellent user interface where it allows users to upload their own images as well as edit all other elements of the page such as text, colours etc. You can also add multiple call-to-action buttons on each of your pages so that they lead customers straight into the conversion funnel once they click them or scroll down too far! Overall we can say that Leadpages is a very powerful and user-friendly landing page builder for your WordPress website.

If you are looking to connect with contacts across your entire revenue operations (Leads, Prospects, Existing, and Churned Clients), Cliently would be a great way to engage at scale. Sometimes multiple tools can leave blind spots in who's engaging, how they're engaging, and when to engage. This is where Cliently could benefit you the most.

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Vishal

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